What Do We Really Expect From College Professors?
A conversation with my friends and a question for my students
This post was inspired by a conversation I recently had with educators who continually energize me. These are faculty who have devoted their lives to improving their students' lives by asking a simple yet profound question: What do students actually need?
I teach economics. I oversee graduate programs. And the longer I do this work, the clearer one thing becomes: People have a lot of expectations of faculty, and those expectations don’t always match.
Some want us to focus on content.
Some want skills.
Some want job preparation.
Some want citizenship preparation.
Some want critical thinking, and others want none of the political noise that comes with it.
It is a confusing time for education, and these questions are a sign of an education system caught between what it was and what the world now needs it to be.
Today, I want to talk about the power of faculty and what students need.
The Problem: Students Are Struggling, Employers Are Worried, and Confidence in Higher Ed Is Falling
Let’s start with the reality inside classrooms today.
Gen Z is entering college with the poorest mental health of any generation on record.
Jonathan Haidt’s research shows rising numbers of students, both men and women, believe:
“People like me don’t have much chance at a successful life.”
Students aren’t just stressed when they arrive; they have lost hope and confidence. The economic system is shifting, and many feel unprepared to navigate it.
At the same time, employers are sounding alarms.
A recent AAC&U survey found that only 60% of employers believe graduates have the skills for entry-level jobs. Nearly 73% say graduates lack essential soft skills, or transferable skills as
calls them :communication
critical thinking
teamwork
adaptability
A separate study found 75% of companies are disappointed in their recent hires, despite their strong academic performance. Employers describe young hires as unprepared for professional norms:
50% unmotivated
46% poor communicators
39% lacking professionalism
And public trust in higher education has dropped from 57% to 42% since 2015.
Yet, the response from higher education has been slow, at best. Some are still clinging to the old models in a world that has moved on.
The Economics: What People Now Expect From Faculty
Most people think professors are content experts, which they are. However, their role in the classroom requires more of them. In reality? That’s the least important part of the job today.
1. Faculty as Curators of Learning
Information has never been as readily available to our students as it is today. Where they need help is in making sense of the information and connecting the dots.
Students need help:
filtering information
evaluating sources
forming sound judgments
navigating uncertainty
In an age of misinformation, this is economic value creation.
2. Faculty as Community Builders
In my paper, “Classroom Management and Student Interaction Interventions: Fostering Diversity, Inclusion, and Belonging in the Undergraduate Economics Classroom,” I share that when faculty intentionally design classrooms around belonging, interaction, and inclusion:
engagement rises
learning improves
students feel more connected
confidence increases
The takeaway: Students learn best in classrooms that feel like communities, not content warehouses.
In a generation struggling with isolation and anxiety, the professor’s ability to build belonging is not “extra.” It is a core learning outcome. Faculty are often focused on the content that they need to cover, but my question is how are you investing in your classroom community?
I have found that “connections before content” is a great way to set my intentions in the classroom, both in virtual and in-person settings.
3. Faculty as Human Capital Developers
Employers consistently tell us the missing skills are:
communication
problem-solving
teamwork
project management
adaptability
professionalism
These are skills built through practice, interaction, and mentorship, not lectures alone.
The labor market is shifting toward skills-based hiring, and many companies are even dropping degree requirements. Higher education must adapt or risk irrelevance.
4. Faculty as Mentors and Stability Anchors
Students come to us overwhelmed, anxious, and unsure. Sometimes we are the first adult in their lives to say, “You can do hard things. Let’s work through this.”
This mentorship is not emotional labor; it’s skill-building. Students who learn resilience, communication, and professionalism succeed long after the final exam. I see this growth every year with students who participate in the Research Fellows program and the Econ Games. The mentorship program helps them build resilience, handle ambiguity, manage stress and expectations, and develop a sense of self-worth through their accomplishments.
5. Faculty as Translators of Relevance
Our students want to know:
Why does this matter?
How does this help me get a job?
How does this help me build a life?
When faculty connect academic ideas to economic realities, learning becomes meaningful. How are you bringing content to life? Education should be experiential, not passive. Good faculty engage, great faculty inspire.
So What Should a College Degree Deliver?
When you put all the data together, four expectations rise to the top:
1. Cognitive Skills
Graduates should be able to:
think critically
analyze data
write and communicate
solve problems
These are the foundations of long-term economic mobility.
2. Transferable, Work-Ready Skills
The skills employers keep asking for:
teamwork
communication
project management
ethical reasoning
adaptability
These are learned through interaction.
3. Identity, Confidence & Professional Maturity
College helps students develop:
resilience
habits
networks
belonging
purpose
This is where faculty make the biggest difference.
4. Mobility, Opportunity & Economic Stability
A degree should still be an engine of upward mobility.
But that promise only holds if higher education stays relevant and responsive.
The Bottom Line
People expect more from professors today because students need more, and the world demands more.
Faculty are not content providers, they are community developers, mentors, traslators of relevance, and architects of belonging.
This is the real work of higher education. This is the work that changes lives.
And if we embrace it, education remains one of the most powerful forces for economic and social mobility we have.
Your students need you.
What do you think the role of a professor is? I’d love to hear your thoughts.
 | A guest post by
|
Jeni you are preaching to the choir here. I haven't been a teacher long. It will be a year this January and I often think about the things you stated above. 75% of employers is a lot. The thing that annoys me is that older generations a minority from what I've seen blames the students. If the system is set up to fail then how can we blame the students. That is why I started making skill videos and am working with our FBLA team to make case studies for competitions. Coming in as a teacher I had only one goal be the teacher I wanted in college. With hard work and collaboration I believe we can get our students to where they want to be.
I agree with almost all of your points. The missing link is that the reward structure for professors doesn't match up with these points. (There is also the disconnect between what students think they need for success - based on their life experiences - and what they actually need. This is a hard one to solve without denigrating the students' biases.)